Is Strategy Execution Anyone's Full Time Job in a Hospital?
Virtually all hospitals and health systems have full-time staff responsible for developing strategy. These VPs and Directors of Strategic Planning work in concert with their CEOs, Executive Teams, and Board Members to create what is often a 100+ page document we're all used to seeing. Unfortunately, what we're not used to seeing is a single person who has the full-time job of executing that strategy.
After years of working with our nation's largest and smallest hospitals, my advice for all of these organizations is to appoint a "Strategy Execution Officer" (an SEO). This person's job would be to address two themes that I see across all hospitals: a lack of understanding of the effort it takes to execute strategy and a lack of accountability for doing it.
In a nutshell, here are the major responsibilities for the SEO:
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