ActiveStrategy Goes Mobile (And Gets Blogged by Wall Street Journal)
At our annual Client Conference last week, we demonstrated the very first enterprise performance management application for the iPhone. 
This is the first ActiveStrategy product optimized to run natively on a mobile device. So why did we pick the iPhone? There are several key reasons:
- The user-friendly, large display shows our Dashboards and Scorecards far better than any other mobile device can.
- Since this will be a native app on the iPhone (versus an application optimized for a web-enabled mobile device), executives can view it anywhere -- even offline. Since so many of our users are high-level executives who tend to be on-the-go, they can prep for business reviews anywhere -- even at 30,000 feet.
- Apple recently announced their enterprise roadmap, which we believe is going to make it a far more viable option for business users in the very near future.
- Everyone loves the iPhone. We wouldn't be surprised if a few executives out there are just looking for a reason to tell their IT shop to support them. So this can be their reason!
Though this is our first foray into the mobile space, we're not
betting all of our chips on iPhone. We just feel that, at this time,
this is the best option for providing something that our customers will
truly enjoy and derive benefit from.
As you'll see from these blog posts, our endeavors have some people talking:
"When I first heard about it, I thought 'what can you really see?' But it's amazing. I can see everything on the screen that would be important to understand our county’s performance.”
--Carlos Maxwell, Miami-Dade County’s Office of Strategic Business Management“It’s crucial for our leadership to have real-time access to performance measures when they have little downtime in between meetings.”
-- Beth Rowett, Executive Director of Quality for the Children’s Hospital of Orange County
What do you think? Share comments below. We'd love to hear them!
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